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Why IPL is important to conduct in spite of COVID-19?

IPL is almost certain to happen!!!

It's going to happen in September & in UAE โœˆ๏ธ

Yes as a fan I am also excited to support my favorite team but as a Business Analyst, a question popped up "why it was so important to conduct it in spite of COVID-19 risks? " ๐Ÿค”

So I did some digging and here is my analysis over it.

Do you know IPL earns more than $10 Billion in one season which is more than one year earning of the ICC ๐Ÿ˜ฑ

The Media Rights, Sponsors, Merchandise put millions into IPL & in return earn in billions!! ๐Ÿค‘

An average 10-second ad slot for IPL television and digital advertising costs around Rs 8-10 lakh ๐Ÿ’ฐ

And it's not only about digital revenue, but even Stadium & Rental Stalls also earn in billions ๐ŸŸ๏ธ ๐Ÿ’ธ

It has also boosted BCCI as a giant cricket board in the ICC panel which can't be ignored & at the same time for all levels of players it has given a platform to not just showcase their talent but also cash in good amounts which was not the case previously. ๐Ÿ’ช

It's a complete package of a High entertaining Business Model with maximum ROI. ๐Ÿ“บ ๐Ÿ

And that's the reason BCCI is trying to conduct it during this time too!!!

what's your thought on IPL this year??

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